AdSense Calculator

Free AdSense Calculator — Estimate Your Monthly Earnings

Before investing time and money into growing a content website, it is essential to understand the revenue potential. Google AdSense earnings depend on three variables: the volume of traffic you receive, how often visitors click ads (CTR), and how much each click pays (CPC). This free AdSense Calculator lets you input these three variables and instantly see projected daily, monthly, and annual earnings.

Enter your daily pageviews, expected CTR percentage, and average CPC for your niche. The tool calculates your estimated AdSense revenue at current traffic levels and helps you model what earnings would look like at different traffic volumes — useful for setting realistic monetization targets.

AdSense earnings vary enormously by niche. A finance or insurance site can earn 10–20x more per pageview than a general entertainment site, even with identical traffic. Understanding your niche CPC helps you prioritize content strategy and choose topics worth creating.

AdSense Earnings Variables

Pageviews. The total number of times your pages are viewed. More pageviews means more ad impressions and more click opportunities.

CTR (Click-Through Rate). The percentage of pageviews that result in an ad click. Industry average is 1–3%. Influenced by ad placement, site design, and niche relevance.

CPC (Cost Per Click). The amount you earn per click. Determined by advertiser bids in your niche. Finance CPCs average $3–10. Entertainment CPCs average $0.10–0.50.

RPM (Revenue Per Mille). Earnings per 1000 pageviews. A useful benchmark for comparing your site's performance: RPM = (Earnings / Pageviews) × 1000. Most sites see $1–10 RPM.

Improving AdSense Earnings

Increase organic traffic. More visitors means more ad impressions. Use SEO to grow organic traffic — the most cost-effective traffic source for AdSense sites.

Target high-CPC niches. Finance, insurance, legal, software, and health keywords have the highest advertiser competition and CPCs.

Optimize ad placement. Ads above the fold, within content, and on high-engagement pages perform best. A/B test ad positions using Google's Auto Ads or manual placement.

Related Tools

• Page Speed Checker – Faster pages improve ad viewability and earnings.
• Keyword Position Checker – Track rankings for high-CPC keywords.
• Currency Converter – Convert AdSense earnings to your local currency.

Frequently Asked Questions