Claim and verify your Google Business Profile
Verification unlocks posting, insights, and review management.
Complete all profile sections accurately
Name, address, phone, hours, categories, and description all matter.
Add high-quality photos (min. 10)
Businesses with photos get 42% more direction requests.
Post weekly updates to GBP
Posts keep your profile fresh and show Google you are active.
Ensure consistent NAP across all directories
Name, Address, Phone must be identical on every listing.
Submit to major local directories
Yelp, YellowPages, Bing Places, Apple Maps, and industry-specific directories.
Audit and fix conflicting citations
Use a tool like BrightLocal or Whitespark to find duplicates.
Include city/region in title tags and H1s
Signals local relevance directly to search engines.
Add LocalBusiness schema markup
Structured data helps Google understand your business type and location.
Create location-specific landing pages
Separate pages for each service area improve local ranking signals.
Embed a Google Map on contact page
Reinforces your address and improves local authority.
Actively request reviews from customers
Email, SMS, or QR code follow-ups after purchases work well.
Respond to every review (positive and negative)
Responses signal engagement and professionalism to Google and customers.
Monitor brand mentions across the web
Unlinked mentions can be converted to citations or backlinks.
